SENTHURAA Zoho Partners
Technology · 3D CAD and CAM

CADspace manages sales commissions with Zoho CRM and Zoho Creator

How a custom commission management system connected sales operations, automated calculations, and gave CADspace clearer, real-time visibility into its sales funnel.

CADspace Zoho CRM · Zoho Creator 6 min read · 4 Jun 2025
01 / About the company

More than 30 years in 3D design and engineering

CADspace has over 30 years of experience in the 3D CAD and CAM industry and is Australia’s dedicated reseller of SOLIDWORKS. The company supplies hardware and software and provides certified, accredited in-house and on-site training.

SOLIDWORKS helps businesses conceptualize, design, verify, and manage product ideas using 3D modeling tools. CADspace supports customers with accurate 3D models and 2D drawings, as well as tools to estimate cost and manufacturing feasibility. With offices across Australia, the team helps businesses find solutions that fit their needs.

02 / The challenge

Commission tracking became harder as sales operations grew

With a nationwide presence, a broad hardware and software portfolio, and a large sales team, CADspace uses commissions as an incentive for sales staff. As the company continued to grow, its legacy systems made it increasingly difficult to manage product information, sales data, revenue tracking, and individual commission calculations.

CADspace wanted stronger tools to support the sales team and provide managers with a clearer operational view.

  • Marketing and sales funnel insights.
  • Real-time reporting and progressive tracking.
  • Centralized management of product, sales, and revenue data.
  • Reliable individual commission calculations.
03 / The solution

A custom commission system connected to CRM

After understanding CADspace’s requirements, Senthuraa Technologies was engaged as the Zoho implementation partner. The team developed a custom commission management system in Zoho Creator and integrated it with Zoho CRM to support both daily operations and management visibility.

  • A centralized database with master records for salespeople, products, and price lists.
  • Custom commission calculation parameters built in Zoho Creator.
  • Zoho CRM configured to support marketing and sales operations.
  • Real-time reporting and sales funnel insights.
  • Streamlined data tracking and management tools.

The connected solution was designed to simplify sales management and improve visibility for sales staff and leadership alike.

04 / The impact

More accurate commissions and clearer sales performance

The Zoho CRM and Zoho Creator implementation helped CADspace reduce manual effort and bring commission tracking and sales reporting into a more connected process.

  • Increased efficiency in managing sales and commission data.
  • Accurate, automated commission tracking.
  • Access to real-time analytical sales reports.
  • Enhanced visibility into the sales funnel and customer journey.
  • Improved conversion tracking and performance insights.
  • Fewer manual errors, with greater operational control and transparency.
05 / Client feedback

Reliable support when taking over a complex project

Veera has been very helpful indeed. He has taken over a previous project started by someone else and has fixed a lot of problems and will be our developer from now on. We recommend his services.

CADspaceClient feedback

Explore more customer stories

See how Senthuraa helps teams make more of Zoho.

Browse case studies